Impact Research's view on Tesco delisting children's drinks as of September 2015

July 31, 2015

 "I want them to stay banned from Tesco, even if they stop targeting children."


"Tesco are banning Ribena because it's bad for you. They do realise they sell cigarettes right?"


Two opposing quotes on #RibenaGate as Tesco delist some childrens drinks, including Rubicon, Ribena and Capri-Sun as of September 2015. 


Impact Research conducted a market research study of 150 respondents to look at public opinion of this controversial move from the Supermarket giant and what the future holds for the brands. 

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